Our agency is a unique joint-venture which combines the energy of Pride365, (the organisation bringing about an end to pinkwashing through certification powered by Interpride) with the unrivalled experience of The Shopper Group, (one of the World’s leading retail marketing experts connecting brands and retailers with their shoppers).
We make LGBT+ media campaigns feel right and work better for marketers and customers.
By helping craft LGBT+ media campaigns to be authentic, relevant and effective, our clients’ brands can organically and successfully move shoppers down the path to purchase.
We exist to help brands communicate with the LGBT+ community through the right channels, in the right way and at the right times (never just Pride season).
We help you deliver more powerful messages, ensuring they are heard in exactly the way that you intended, without the fear of getting it catastrophically wrong.